WHERE MUSIC MEETS
UNITY.PASSION.CULTURE
UPCOMING EVENTS
APPLY TO BE A VENDOR - ROOTS MARKET PLACE
The Merchandise Vendor Market features curated apparel, accessories, art, and lifestyle brands rooted in culture and creativity. Discover unique finds and support community-driven creators.
As a merchandise vendor, you’ll connect with a diverse, engaged audience ready to shop, discover new brands, and support creatives. This is more than vending — it’s an opportunity to be part of a vibrant cultural experience rooted in music, people, and purpose.
If your brand celebrates originality, quality, and culture, Rhythm & Roots is the place for you.
The Rhythm & Roots Beverage Zone keeps the festival flowing. Our beverage vendors provide refreshing, high-quality drink options that elevate the overall experience — from handcrafted refreshments to crowd-favorite classics.
With a high-traffic, outdoor festival audience, beverage vendors benefit from constant demand, strong brand visibility, and the opportunity to connect directly with attendees looking to cool down, recharge, and vibe. This is a prime opportunity for brands that value quality, creativity, and community engagement.
If your beverage brand brings flavor, freshness, and good energy, Rhythm & Roots is the perfect place to pour into the culture.
The Rhythm & Roots Food Truck Village is where flavor meets culture. Our food truck vendors are a central part of the festival experience, serving up bold, diverse cuisines that reflect the richness of our communities.
With thousands of attendees on site, food truck vendors enjoy high visibility, consistent foot traffic, and eager customers looking to eat, explore, and indulge between performances. From comfort food to global flavors, this is a space for culinary creators to showcase their craft while being immersed in a vibrant, music-driven atmosphere.
If your food truck delivers great taste, great service, and great energy, Rhythm & Roots is the place to serve the culture.
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We’d love to hear from you. Whether you’re interested in sponsorship opportunities, vendor participation, partnerships, media, or joining the Rhythm & Roots team, our door is always open.
Reach out and let’s start a conversation about how we can build, grow, and create impact together.